PichiAvo

PichiAvo is a Valencian street-art duo internationally recognized for their murals and sculptures that fuse classical art and Greek mythology with contemporary graffiti. Since 2007, they have paid homage to Renaissance masters, incorporating modern elements like vibrant spray paint and lettering inspired by graffiti pioneers. They have worked in locations such as New York, Valencia, and London, and also create mixed-media paintings and sculptures.

Inspired by paper, editorial design, and art galleries, the website makes images the main focus. This editorial approach, supported by carefully designed interactions, provides a calm counterpoint that allows PichiAvo’s colorful work to truly stand out.

The concept of intervention is transferred to the digital space. Just as PichiAvo intervenes in urban spaces, sculptures, and other elements, the website allows visitors to interact and engage with the digital space. By activating the “drawing mode” when clicking on the various dots throughout the site, the page becomes a canvas.

The dichotomy of their work – Classical Greco-Roman Art and Urban Contemporary Art – is articulated throughout the website by the use of typography and the vertical division of the screens.

The project listing page is of particular importance. The page is divided into two sections, following the two fields of application of PichiAvo’s work: indoor/outdoor. The result: two large vertically divided areas with independent scrolling that refer to two contiguous pages from a printed catalog.